What is a teaser trailer?
Conventional Trailer
- Film advertisements for films that will be exhibited in the future at a cinema
- A fuller preview
- Mostly features clips from the film
- Gives an outline of the narrative
- Often created when a rough/fine edit/ edits of film is completed
- Released 1-3 months prior to film's release
- 1-2 minutes long
Teaser trailer
- A truncated version of a theatrical trailer
- A really short taster
- Usually shorter
- Footages shot specifically for the preview
- Sometimes created before principal photography of a movie begins
- Gives the concept of the narrative
- Usually there is no speech from actors in the teasers
- Less than a minute long
- To entice the audience about an upcoming movie and to begin hype on major films
- Less footage from the actual film
- Released 4-12 months prior to film's release
- Offers a slight glimpse (if any) to the movie being advertised
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